Creative communications – show your digital side

env23’s John Twitchen was invited by MRW to guest edit a section of the latest edition of the magazine, with a focus on creative communications for the resource management sector.

The content challenges the sector to grasp social media and show its digital side, especially important in reaching younger audiences and harder-to-engage groups. At its best, new technology has the potential to transform organisations and create significant efficiency savings; as its worst, it is disruptive and a genuine threat to businesses. But all the while, it offers an inspiring, interesting and alternative way of reaching and communicating with people.

Read more here.